FREE WORKSHOP ALERT

Turn your expertise into scroll-stopping content

We’re hosting a live workshop on how to turn your expertise into a personal brand that attracts opportunities.

What we'll cover:

• Framework for creating content that gets people excited

• How to define your personal brand (beyond just niching down)

• Using AI to streamline content creation without sounding generic

Who it's for: Entrepreneurs and creators who want to be known for their expertise, build a community around their message, and attract opportunities, whether that's brand partnerships or growing their business.

YOUR 30/60/90 DAY PLAN FOR GROWING AND MONETIZING YOUR BRAND.

Building a personal brand can feel overwhelming. You sit down to create a post... and overthink every word. You scroll through other creators' content, wondering if you're doing it wrong. Don’t ask me how I know! JK, I’ve been there wayyyy too many times.

You tell yourself you'll start tomorrow. But tomorrow turns into next week. And then next month. And suddenly, you're stuck in the same place, watching instead of building what you know you’re more than capable of.

We talk a lot about building a brand and the best strategies and tactics to stand out, but I wanted to put together a little cheat sheet on what you should be focusing on at every point of building your brand.

Obviously, you don’t need to rush into monetizing within 3 months. My advice would always be to hold off on selling on your social media for as long as you can to build your audience and focus on creating relationships but also…girls got bills to pay and businesses to build!

So here’s a little cheat on EXACTLY what to focus on at 30, 60, and 90 days. And if you want to dive deeper, make sure to join us on our Brand Building Workshop tomorrow!

Here’s a link to save your free seat.

30 days - the foundation

Get clear, get structured, and start showing up.

• Get clear on your positioning. Who is your content for? What do you do? Why does it matter?

• Define your content strategy. Choose 3-5 core topics to post about consistently.

• Do audience & content research. Study what's working and position yourself as the solution.

• Build your brand guidelines. Clear messaging & visuals = instant recognition.

• Post 3x per week. It's about making content creation a habit, not about perfection. Learn, refine, and build confidence. Don’t worry about metrics too much!

60 days - momentum

Build relationships and refine your content.

• Engage & build relationships. A small, engaged audience > a large audience that DGAF.

• Launch a freebie & grow your email list. Social media reach can be...ehm... unstable. Build your email list. You'll thank me later.

• Expand to a second platform. Repurpose content to reach new audiences.

• Refine your content strategy. Look at your best-performing posts & double down.

• Stay consistent. Keep showing up. Your big moment will come!

90 days - scale and $$$

Turn your brand into a business.

• Create your first offer. Solve a problem your audience has with a simple, low-ticket product.

• Set up a simple sales process. Content → Lead Magnet → Offer. Make it easy for people to buy.

• Pitch yourself for guest features. Podcasts, newsletters, IG Lives. This gives you credibility & audience growth.

• Introduce long-form content. Short-form grabs attention, long-form builds trust.

• Review analytics & scale what works. Use the data to inform your next steps. No guessing or ignoring numbers.

We’ve created free tools to help you level up your personal brand this year. Grab both of them below.

Obsession-Worthy Brand Guide

Your blueprint for a personal brand that connects and converts. Downloaded 3,000+ times and rated 5 stars, it helps you show up with clarity so your content actually lands.

On-Demand Personal Brand Strategist

Get a powerful ChatGPT prompt + five follow-ups to clarify your positioning, grow your audience, and create content that drives results.